IIBA® International User Experience Design and Usability

The UI/UX Design Specialization brings a design-centric approach to user interface and user experience design, and offers practical, skill-based instruction centered around a visual communications perspective, rather than on one focused on marketing or programming alone. In this sequence of four courses, you will summarize and demonstrate all stages of the UI/UX development process, from user research to defining a project’s strategy, scope, and information architecture, to developing sitemaps and wireframes. You’ll learn current best practices and conventions in UX design and apply them to create effective and compelling screen-based experiences for websites or apps.

User interface and user experience design is a high-demand field, but the skills and knowledge you will learn in this Specialization are applicable to a wide variety of careers, from marketing to web design to human-computer interaction.

Foundation of User Experience

What is Usability?

What is User Experience?

Usability Problems are Everywhere

Return on Investment of Usability Studies

User Experience Design Process

Strategy Layer

Defining the Strategy

Defining Need

Defining Users

User Profiling

Persona Workshops

Definition of Mental Model

Definition of User Scenarios

Context Analysis

Scope Layer

Definition of Functional Requirements

Use Cases

Definition of Content Requirements

Structure Layer

Interaction Design

Information Architecture

Hypertext Editing

Database-Based Editing

Hierarchical Editing

Narrow-Deep vs Broad-Shallow Editing

Skeleton Layer

Interface Design

International Design Principles and Rules

Low Fidelity Prototyping



Screen Mockups


High Fidelity Prototyping

Widgets (Primary/Secondary, Windows, Message Boxes, Dialog Boxes, Tabs, Menus, Tools, Bars, Command Buttons, Option Buttons, Check Boxes, List Boxes, Text Boxes)


Command Lines

Menu Selection


Direct Manipulation


Menu Design (Card Sorting)

Navigation Design

Visual Design

Psychological Principles

Visual Design Principles

Program Details
Duration 2 Days
Capacity Max 12 Persons
Training Type Classroom / Virtual Classroom

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